Nestle SA A SWOT Analysis Writing Assignment Paper - 1925 Words

Nestle SA: A SWOT Analysis Writing Assignment Paper (Coursework Sample) Content: Nestle SA: A SWOT AnalysisName:Course:Tutor:Date:Executive summaryNestle SA operates in a competitive and dynamic foods and drinks industry. This is a huge industry considering that that the demand for foods and drinks is perpetual. As a multinational company operating in a country that produces and sells its own food, nestle has had to strategize and ride along the success of the global brands offered by the company. This report establishes that the companys internal and external environment has strong global features. Even though a new product may be hard and costly to introduce, the confectionery industry in South Africa is dynamic and has new brands are emerging daily.IntroductionSouth Africa has been deemed as a food self-sufficient country whereby the bulk of the food needs of the country are provided locally from the countrys abundant resources and raw materials. The countrys agriprocesing consists of a number of downstream sectors with major agriprocessing com panies including Nestle. This report will provide insight regarding this companys operation in South Africa with focus being on the analysis of strengths, weaknesses, opportunities and threats. The country competitive insight will also be provided, and this well includes analysing the market for the foods and drinks in the country. These details will be guide the recommendation of a new product for the company in that country.Background to the companyNestle in a multinational company whose core business is the manufacture of packaged foods and beverages. The company is considered to be the largest food manufacturer in the world, and this owes to the fact that it operates in 197 countries and produces over 2000 product brands. Among the companys product lines include chocolate, confectionery, bottled water, coffee, creamer, milk, pet foods and food seasoning among others. Nestle was incorporated in Switzerland and other operations in countries like South Africa are full subsidiaries of the Nestle Switzerland CITATION Nes161 \l 2057 (Nestle, 2016).The company can be said to be a successful company considering that it has been making good progress in the various countries that it operates. In 2015, the company reported revenues amounting to $ 99.09 billion with estimated sales being $92 billion. 29 of its brands constitute an annual sale of approximately $ 1.1 billion. The largest market for Nestle is America despite the companys headquarters being in Switzerland. The sales percentages in its key markets as of the year 2015 are as follows: * Americas 43% * Europe 28% * Asia, Africa and Oceania 29%.Nestle has been in operation in South Africa for over a hundred years, and the company boasts of having delivered to the customers expectation. The company has steadily created an increasing demand for its products in this market and attributes its success to its good relationships with both the customers and employees. Throughout its life, the company has engaged in a cquisitions and other expansionary strategies like partnerships that have seen the company grow in size. For example, it formed a 50% partnership with Imperial Cold Storage in 1993, and acquired Valvita and Schoonspruit, water mineral brands, in the year 2000. As has been mentioned earlier on, South Africa produces its own food products locally, and Nestle SA has adopted this trend whereby 95% of its products are indeed South African. Among the favourite brands in South Africa include Cremora, Maggi Noodles, and Ricoffy among others CITATION Nes16 \l 2057 (Nestle, 2016).Market descriptionSouth Africa is arguably the largest and most well-established confectionery markets in Africa with an estimated per capital consumption of 1.3kg as of 2010 CITATION Foo11 \l 2057 (FoodStuff South Africa, 2011). The countrys confectionery sales have been on the rise as has been observable from both industry reports and other research undertaking, for example, Leatherhead Food Research. There is a huge variety of confectionery products that are traded in the country by the various companies among which include Nestle. Among these products include breath fresheners (clorets, dentyne, endearmints, and halls), chewing gum, chocolate, and nougat among others. For a company like Nestle, the confectionery products amount to approximately 13.3% of the companys sales in South Africa CITATION Nes01 \l 2057 (Nestle, 2001).The confectionery market in South Africa tends to be dominated by the sugar confectionery sector (in terms of volume) which has sold over 104 000 tonnes in 2010. This constitutes about 56 % of the total market, and marks a 9.5 increase from the levels recorded in 2006.chocolate is the leading confectionary sector that accounts 50.5 % of the overall market, even though this is a slight decline from 52 % as recorded in 2006. Leatherhead Food Research keeps the track of these dynamics in the confectionery market in South Africa. The chocolate sector is dominated by the chocolate bars accounting for 40% of the total market volume.The country is registering an increasing number of patents for the confectionery products, the highest number of patents occurring between 2012 and 2016 CITATION All17 \l 2057 (Allied Market Research, 2017). The figure below illustrates the patent analysis by company for the various companies offering confectionery products in South Africa:This figure should be an indication that the market is ever growing with new products emerging frequently. It is an indication that the market is attractive as indicated by the new products emerging every day.A further analysis shows that among the dominant companies in this market include Cadbury/Kraft, Ferrero and nestle. Cadbury dominates the gum market with a 55% share. Nestle has about 15% of the chocolate sector selling brands such as Bar One, Rolos, Smarties and KitKat. Ferrero sells brands such as Tic Tac and Kinder chocolate mints. The leading supplier in this market is Tiger B rands accounting for a fifth of the chocolate sector and about half of the sugar confectionery sector.SWOT analysisThe companys SWOT analysis reveals the internal strengths and weaknesses, and the external opportunities and threats. These are summarized in the SWOT table presented below: Positive Negative Internal Strengths * Highly diversified operating in different sectors of the foods and drinks market, for example, the confectionery market. * A variety of brands helps it withstand economic shocks in different segments of the market. * Well-established relationships with powerful brands, for example, Coca-Cola. * Owns some of the worlds most recognized and trusted brands. * Strong research and development capabilities. * Strong relationships with retailers * Considerable market shares in South Africa. Weaknesses * Most of its sales virtually depend on a few well-recognized brands. This often makes the company vulnerable to sudden changes in consumer behaviour. * Grocery sales in major markets increasingly concentrated to a few giant retailers. * Some brands are old-fashioned to some customers, as they have not been tailored for modern consumer. * Heavily depends on advertising t shape customer opinion and drive traditional sales. * Launching new brands to supplement the older ones is costly. External Opportunities * Online retail could open up new distribution channel that is, online retail. * Growing middle classes in South Africa could increase demand for luxury brands sold by the company. * Increasing disposable income in modern South African households could increase demand for confectionery and other products. * Dynamics in lifestyle, for example, more women in workforce driving demand for various products. * Increasing interests in health and nutrition Threats Pressure from large retailers to cut prices. Growth of new retail channels, for example, online retail, is a challenge for the traditional channels. Global trends are also being felt in South A frica, for example, disruption of traditional grocery industry. Ineffectiveness of traditional advertising as new technologies set in, for example video streaming. Growing suspicion of packaged food globally also impacting the sales in South Africa. Possibility of increasing government oversight and regulations in various markets. The SWOT table presented above illustrates the situation of the company as it operates in the South African market. It is important to notice that some of the strengths accrue to the entire multinational with very few items specialized for the South African market. This can be explained by the fact that with the current trends in globalization, a movement in one variable in one market can cause movements in the same variable or other variables in other markets. For example, the interest in health and nutrition is a global trend and the impact it makes in Americas are similar to what it will make in South Africa. Relatively, the company is in a good positio n to compete effectively with other giant firms in the food and drinks industry, specifically the confectionery market.Recommendations * New product description: Milk BiscuitsThe proposed new product for Nestle is Milk Biscuits. Milk biscuits are a different brand from the chocolate biscuits and bars that the company has been selling. The milk biscuits are very nutritious and are suitable for any person. The company can create a very successful brand from these products especially for a market that is increasingly becoming aware of the need for health and proper nutrition CITATION Cla161 \l 2057 (Claasen, et al., 2016).The company can market this product alongside its other brands, o...

South and Southeast Asia Essay - 1763 Words

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Personal Health Behaviors And Religious Prohibition Of...

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Prison Practices During The Civil War Essay - 1805 Words

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One can become a prisoner of war, criminal, labor camp, immigrants, youth detainees, military etc.†¦ it consists of different levels from: administrative, to death row, open, maximum security and supermax, including different components: cell, solitary confinement, commissary, health services, Psychology department, case management, finances, cafeteria and more. Prisons in the United States are regulated by the government on a local, state, and federal level managed by a warden. Prison is slowly privatized from using common services such as medical, food preparation, vocational training, and transportation in order to reduce costs. Later on, the war on drugs and the increased inmates contributed to the privatization of the prison as most states were underfunded and needed moreShow MoreRelatedShattered: The Effects of Post Traumatic Stress Disorder (PTSD)1738 Words   |  7 PagesIn regards to the Civil War veterans he saw, Rev. J.L. 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Labor Relations Paper - 1101 Words

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Is Andrew Jackson Democratic free essay sample

Americans died while walking along the Trails of Tears. enforced by Andrew Jackson. Andrew Jackson brutally kicked Native Americans out of their own homes and shoved them Into a different location. This tragic event Is known as the Native American removal, occurring from 1831 all the way into the 1840s. Events like this one shows that Andrew Jackson was not a democratic president and should not be thought of as one. He was not a democratic because he didnt help all people which is a requirement for being democratic. Some people say he was democratic ecause he started helping more people and reaching out towards others, but he didnt do enough; a small step in the right direction shouldnt be considered a step at all. He didnt help African Americans, Nauve American, and other minorities from his time period. Events such as the Trail of Tears and the Battle of New Orleans help show the lack of democratic tendencies In our nations past president. We will write a custom essay sample on Is Andrew Jackson Democratic? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Andrew Jackson forced all Native Americans out of their home land and made them walk countless miles to a different location where they did not know what would happen or what would be waiting for them. Forcing people out of their homes is an abomination and Is not democratic. This event took place from 1831 Into the 1840s. Some tribes even had to walk from present day Florida all the way to present day Oklahoma. Andrew Jackson did this because he did not want Native Americans living among white people. This journey was unnecessary. The Native Americans should have been able to stay in their own homes despite the fact that one man thought living together was inevitable. Andrew Jackson basically neglected women in this time period and their rights. While opening up the horizon for legal voting he should have pened It up to women also. Although some may say that this doesnt mean he Is democratic I would disagree. Not putting any effort to help fght for womens rights was wrong and should not be over looked. He did not do anything directly bad to them but that fact that he ignored them completely is Just as bad; doing nothing is lust as bad as doing something against them. Being democratic Is supposed to deal with putting power into all people despite their age, gender, or race. Because of the fact that he did not stick up for women was not a democratic action and Is Just as bad as the acts he committed against other minorities. A minority that was not over looked, liked women were the African Americans. Just like most of the other minorities, African Americans werent even treated like people by Jackson and his men. Jacksons Call To Free Colored Inhabitants of Louisiana before the Battle of New Orleans, September 21st, 1814 goes to show that Jackson is just acting as if the Battle of New Orleans is Just a contest and isnt fighting for a greater good. He recruited colored soldiers promising them freedom after the Battle of New Orleans. Jackson is a person who will lie toget what he wants Just so he can win. After Jackson ins he will turn around and stab anyone In the back so he can maintain power. While fighting along African Americans in this war Andrew Jackson himself owned 30 of his own slaves. The fact that he is In control of countless men and still feels the need to own slaves to be in control is revolting. A small step in the right direction should not be considered a step at all. Andrew Jackson did not do enough for 1 OF2 greedy when it came to power, whether it was power over African Americans, Native Americans, Women, or White people. Andrew Jackson enforced the Trail of Tears which was a tragic incident where he indirectly committed Genocide. He neglected women rights entirely which could be considered as bad as committing terrible acts such as the Trail of Tears and the Battle of New Orleans. The Fact that he was in charge of countless men and still felt the need for more control is not democratic. Andrew Jackson could easily be compared to other politicians today, saying whatever they need so they can become president. A present-day Andrew Jackson would frequently be lying to minorities but now to get their vote. Andrew Jackson did not do enough to be considered democratic Back when he was our nations seventh president or in present-day.

Racism Hate Crimes In America Essay Example For Students

Racism Hate Crimes In America Essay Racism Hate Crimes In America Essay Blacks were introduced to American soil during the 17th and 18th centuries via the triangular trade route, and were welcomed by whips, chains, shackles, and all the horrors of slavery. Slavery was legitimized by our government and continued for a few hundred years, taking a civil war and sixteen presidents before it was abolished. To this day, there is still much hatred between blacks and whites despite emancipation, desegregation, and integration; some would argue that the condition of African Americans in the United States is still one of a subservient nature. Federal law defines a hate crime as whenever a victim is attacked on the basis of his or her race, ethnicity, religion, sexual orientation, or gender; hate offenses are directed against members of a particular group simply because of their membership in that group (Levin 4). Last year, a black man was brutally murdered in east Texas by three young white males. There are over a hundred homicides committed every year, but the manner in which this life was taken and the apparent motive of his perpetrators leaves no doubt that this crime was one rooted in hate. In this brutal murder, the motivation is obvious and clear-cut, the bigotry so blatant that it virtually hits you in the face. James Byrd Jr.s death is Americas shame: another man tortured for no reason- other than the color of his skin. This essay will use the Byrd murder to explore the cause and effects of hate crimes, and attempt to draw meaning from it so that a tragedy like this will not happen again. In the early morning of June 7, 1998, a black man was walking down a road in Jasper, Texas. James Byrd Jr. had just left a nieces bridal shower at his parents house, and was trying to hitch a ride home. Three men drove by and the owner of the vehicle, Shawn Berry, offered Byrd a lift in the back of the pickup. Byrd, handicapped in one leg, didnt hesitate to accept the apparently kind gesture; little did he suspect his fate that was to follow. Angered, one of the passengers by the name of John King grabbed the wheel and drove to a dark deserted road outside of town. What happened thereafter undoubtedly has to be one of the most gruesome and horrifying crimes this country has seen since the days slavery was legal. King and the final member of the trio, Lawrence Brewer, got out of the truck and began beating and kicking Byrd until he was nearly unconscious. Afterward, they chained him by his ankles to the back of the truck and dragged him so violently down the winding asphalt road, tearing off his head and right arm from his body. Police found Byrds dentures torn from his mouth, lying a few hundred yards down the road from the rest of his body. Blood smeared a trail over a mile long. Research strongly suggests that hate crimes reported to the police have certain characteristics that distinguish them from other types of offenses. First, hate crimes tend to be excessively brutal; the hatred in such crimes is expressed when force is exercised beyond what is necessary to subdue victims or make them comply. Classifying the murder of James Byrd as brutal is definitely an understatement. A second characteristic of hate crimes is that they are often senseless or irrational crimes perpetrated at random on strangers. Finding a random black man walking down the road late at night and dragging him to death is not a common circumstance. Another characteristic of hate crimes is that they are usually perpetrated by multiple offenders; it is a group crime frequently carried out by young perpetrators operating together for the purpose of attacking the members of another group (Levin 16). The murder of James Byrd Jr. satisfies these characteristics, and unmistakably qualifies as a hate crime. .u7e8fde79e7d83c339fa53f6091eef06c , .u7e8fde79e7d83c339fa53f6091eef06c .postImageUrl , .u7e8fde79e7d83c339fa53f6091eef06c .centered-text-area { min-height: 80px; position: relative; } .u7e8fde79e7d83c339fa53f6091eef06c , .u7e8fde79e7d83c339fa53f6091eef06c:hover , .u7e8fde79e7d83c339fa53f6091eef06c:visited , .u7e8fde79e7d83c339fa53f6091eef06c:active { border:0!important; } .u7e8fde79e7d83c339fa53f6091eef06c .clearfix:after { content: ""; display: table; clear: both; } .u7e8fde79e7d83c339fa53f6091eef06c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7e8fde79e7d83c339fa53f6091eef06c:active , .u7e8fde79e7d83c339fa53f6091eef06c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7e8fde79e7d83c339fa53f6091eef06c .centered-text-area { width: 100%; position: relative ; } .u7e8fde79e7d83c339fa53f6091eef06c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7e8fde79e7d83c339fa53f6091eef06c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7e8fde79e7d83c339fa53f6091eef06c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7e8fde79e7d83c339fa53f6091eef06c:hover .ctaButton { background-color: #34495E!important; } .u7e8fde79e7d83c339fa53f6091eef06c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7e8fde79e7d83c339fa53f6091eef06c .u7e8fde79e7d83c339fa53f6091eef06c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7e8fde79e7d83c339fa53f6091eef06c:after { content: ""; display: block; clear: both; } READ: Gadgets Of JAmes Bond Essay Byrds hometown of Jasper is a racially mixed town of 8,000 people located in a rural section of Texas; a Southern town with built in biases, but not racist. Despite of the nature of Byrds murder, you cannot stereotype a community because of the actions of .